Privacy Policy

Last Updated: February 2025

Bodenvy (“Bodenvy,” “we,” “us,” or “our”) values your privacy and is committed to protecting your personal and health information. This Privacy Policy explains how we collect, use, store, and safeguard your information. By using our websites, digital forms, booking tools, or communications, you agree to this Policy.

1. Covered Parties (Definition Clause)

For purposes of this Privacy Policy, “Bodenvy,” “we,” “us,” and “our” collectively include:

• Bodenvy Franchising LLC (owned by Bod Brands Franchising)

• Bodenvy LLC (corporate-owned location)

• Bodenvy Dr. Phillips LLC (corporate-owned location)

• Bod Brands Marketing LLC (site operator and lead-routing entity)

• All independently owned and operated Bodenvy franchisees under Franchise Agreements

• All owners, officers, directors, managers, employees, contractors, agents, and affiliates of the above entities

All protections, disclaimers, limitations of liability, arbitration requirements, and rights described in this Policy apply equally to all Covered Parties.

2. Scope & Applicability

This Policy applies to:

• All Bodenvy websites and digital properties

• All Bodenvy corporate and franchise locations

• All SMS, phone, and email communications

• All forms and booking systems

We comply with the privacy requirements of all 50 U.S. states, including HIPAA, HITECH, CCPA/CPRA, FTSA, TCPA, CAN-SPAM, COPPA, CDPA, CPA, CTDPA, UCPA, ADA Title III, and parallel state laws.

3. Information We Collect

Personal Information

Name, address, phone, email, date of birth, demographic data, preferences, payment information, and communication history.

Usage & Device Data

IP address, browser, device identifiers, operating system, pages viewed, session data, analytics, and cookies/pixels.

Protected Health Information (PHI)

Health-related data submitted for consultation or treatment.
PHI is handled consistent with HIPAA principles and stored using secure systems.

4. How We Use Your Information

We use data to:

• Provide services and verify eligibility

• Schedule appointments and send confirmations

• Communicate promotions (with consent)

• Improve websites and user experience

• Maintain compliance

• Prevent fraud and security incidents

We do not sell or rent personal information for monetary gain.

5. HIPAA Compliance

Although Bodenvy does not bill insurance and is not a HIPAA-covered entity, we voluntarily apply HIPAA-aligned administrative, technical, and physical safeguards.

Voluntary safeguards do not create HIPAA rights beyond what federal law requires.

6. Cookies & Tracking

We use cookies, analytics, and marketing pixels to optimize website performance and personalize experiences.
You may disable cookies in your browser.

See our Cookie Notice.

7. Marketing Communications & TCPA Notice

By providing your contact information, you consent to receive SMS, calls, and emails, including automated or prerecorded messages, about:

• Appointments

• Updates

• Promotions

Message/data rates may apply.
Reply STOP to opt out of SMS.
Consent is not required to purchase.

8. Information Sharing

We share information only with:

• Service providers under confidentiality agreements

• Licensed medical professionals when appropriate

• Regulators or law enforcement when required

• Successors/assigns in ownership or franchise transfers

Third parties may not use Bodenvy data for independent marketing.

9. Data Retention

• PHI retained a minimum of 7 years

• Marketing/analytics data retained only as long as operationally necessary

• Legal retention requirements override deletion requests

10. Security

Safeguards include:

• Encryption (TLS 1.2+, AES-256)

• Multi-factor authentication

• Access controls

• Network firewalls

• Vulnerability scanning

• Annual HIPAA/security training

No system is 100% risk-free.

11. State Privacy Rights

Depending on your state, you may have rights to:

• Access

• Correct

• Delete

• Opt out of certain processing

• Request data portability

We honor all legally required rights nationwide.

Submit requests to jim@bodenvy.com or 1-800-BODENVY.

12. Children’s Privacy

We do not knowingly collect data from children under 13.
Any such data is deleted immediately.

13. Third-Party Links & Platforms

Bodenvy integrates with external systems (Meta, HubSpot, Google, booking tools).
These platforms have independent privacy policies.
Bodenvy is not responsible for third-party practices, accessibility, or data incidents outside our control.

14. Accessibility & Non-Discrimination

We provide reasonable modifications and alternative formats upon request.
Requests do not expand rights under HIPAA, ADA, or state privacy laws.

15. Franchise Independence

Each Bodenvy franchisee is independently owned and operated.
Local data may be processed by Bodenvy Franchising LLC for CRM, compliance, or analytics.

16. Additional Legal Protections

No Warranty

All website content is provided “as-is” without warranties of accuracy, uptime, or completeness.

Limitation of Liability

To the fullest extent permitted by law:

• Total liability of all Covered Parties is limited to $100 or the amount paid in the past six months, whichever is greater.

• Covered Parties are not liable for indirect, incidental, punitive, or consequential damages.

Class-Action Waiver

You waive participation in class, collective, or representative actions to the extent permitted by law.

Arbitration & Venue

All disputes must be resolved individually through binding arbitration in Orange County, Florida, under AAA rules.
Jury trial is waived.

Third-Party Responsibility

We are not liable for actions or failures of franchisees, vendors, carriers, or integrated systems.

Voluntary Submission Risk

You acknowledge the inherent risks of electronic communication outside Bodenvy’s control.

User Indemnification

You agree to indemnify all Covered Parties for claims arising from misuse of the site or communications.

Force Majeure

We are not responsible for events beyond reasonable control.

17. International Access

If accessed outside the U.S., data is governed by U.S. law and stored in the United States.

18. Updates to This Policy

We may update this Policy periodically.
Changes are effective upon posting.
Material changes will be communicated by email or website notice.

19. Contact Us

Bodenvy Franchising LLC
Attn: Privacy Officer
415 N Orlando Ave, Suite 104
Winter Park, FL 32789
📞 1-800-BEST-BOD
✉️ jim@bodenvy.com

20. Text Messaging & Telephone Call Consent (TCPA/FTSA Notice)

By providing your phone number, you consent to receive calls or text messages from Bodenvy, which may be sent using automated technology, regarding appointments, reminders, offers, wellness updates, and promotional information. Consent is not required to purchase. Message and data rates may apply. Reply STOP to opt out of text messages at any time.

Bodenvy operates a communication program that sends opted-in subscribers appointment reminders, promotional offers, body-sculpting and weight-loss tips, post-treatment care instructions, and requests for feedback. You may receive up to 20 calls or text messages weekly.

20A. Withdraw Your Consent

To opt out of receiving calls or text messages, submit your phone number through our “Do Not Call / Do Not Text” form. Your number will be added to our internal DNC/DNT lists.